Environmental Leader: Green Marketing Certifications - No 'Angels' in the USA

Environmental Leader published a column today by Stoel Rives' Joseph Eckhardt, addressing the regulation of environmental certification programs. 

On the one hand, the FTC in the United States takes an enforcement approach, recently challenging a company that was marketing a sham certification program.  In Europe and  Canada, in contrast, regulators have done something different, appointing private firms to assess and certify "green" products and services. 

Read the full column here.